Complete Print-Ready Ads

File formats
Only high resolution, print quality PDFs with fonts embedded can be accepted. PDFs should be created using Acrobat Distiller, Adobe InDesign or another professional quality page layout program. PDFs should be saved as PDF/X-1a files or Acrobat 1.3 compatible with no transparency. We do not recommend setting print ads in Photoshop.

Resolution
Newspaper ads:
Image resolution: 200 dpi
Line art, including text set in Photoshop: 600-1200 dpi

Magazine ads:

Image resolution: 300dpi
Line art, including text set in Photoshop: 600-1200 dpi
Note: Type will reproduce best if set in a page layout program. Black text should be 100% black and not made of multiple colors. Dropout (reverse) type in a black only area should be at least 10 pt.

Color space
All our products are printed in CMYK. No RGB colors.
Newspaper and magazine ad files containing RGB or spot colors
will be converted to CMYK which may cause an undesired shift in
color appearance. Mail piece and print job files with RGB or spot colors will not be accepted. A revised CMYK file will be requested. Use 100% black for type.

Document size
Newspaper and magazine ads:
PDFs should be created to the exact ad dimensions. Do NOT include
extra margins, crop marks or other non-printing information.

Delivery method
Preferred delivery method for press-ready newspaper or magazine ads is via ATOL (AdTracker Online), using a direct link that will be provided by email once your ad has been ordered. If unable to upload in ATOL, email complete, press-ready ads to:
adservices@acssyr.com
subject line:
advertiser name_insertion date_print product_sales reps last name
email message:
include contact name and information
file name:
advertiser name_insertion date_ad size

We also accept files delivered on CD, via AdSEND, Ad Transit or Fast Channel. We can download digital ads from a web or FTP site.
Please provide all necessary user names and passwords.

Images, Art, Logos and Copy for Ad Creation

Download our retail, classified and magazine print ad sizes.

File formats
Only PDFs, eps, tif or jpg files are accepted for artwork. Microsoft Word documents can be accepted for TEXT ONLY.

Resolution
Newspaper:
Photo images: 200 dpi
Line art and raster logos: 600-1200 dpi
Logos containing type should be provided as vector art
Screen ruling: 100 lines per inch
Total ink coverage should not exceed 220%
Magazine ads and direct mailpieces:
Photo images: 300 dpi
Line art and raster logos: 600-1200 dpi
Logos containing type should be provided as vector art
Total ink coverage should not exceed 300%

Color space
All our products are printed in CMYK.
Files containing RGB or spot colors will be converted to CMYK which may cause an undesired shift in color appearance.

Press ready ad/artwork questions:
Bruce Rossbach, Workflow Coordinator:  315.470.6394
Ron Olney, Prepress Supervisor: 315.470.6207

Delivery method
Preferred delivery method is via ATOL (AdTracker Online). If unable to upload in ATOL, email to:
adsupport@acssyr.com
subject line:
advertiser name_insertion date_print product_sales reps last name
email message:
include contact name and information
file name:
advertiser name_insertion date_ad size

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