Automotive Solutions

We offer Auto Dealers comprehensive advertising solutions across print and digital

We design custom programs designed to drive more customers to your dealership.

Thousands of pre-owned vehicles

Your customers will find the vehicle they are looking for in our “fast” user-friendly, searchable database. Our auto channel is easy to use, clear and
concise.
Simple search – Shoppers can search by price, dealer location, features and more, so it’s easier to find the right auto in your inventory.
A trusted resource – As the region’s top news website, you’ll be connecting with shoppers through a resource they already know and trust.

Digital auto solutions

  • Digital ads on syracuse.com and our extended networks can target auto shoppers who search for the vehicles you offer.
  • Search engine marketing programs built around your makes and models.
  • Search engine optimization management programs.
  • Video commercials available on syracuse.com, YouTube and 100s of other websites.

Print auto solutions

We have plenty of display advertising opportunities in The Post-Standard automotive sections. There is automotive editorial content on Tuesday, Thursday and Sunday. All automotive sections feature “select used cars”, a dealer only car listing for late model pre-owned cars.

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CASE STUDY

An insurance agency offers an insurance service for interpreters. Working with the agency, an interpreter audience was identified and a series of emails, promoting the interpreter insurance was deployed. Over 15,000 emails were sent to this very niche audience, allowing the agency to promote a section of their business which was otherwise difficult to reach.

To learn more about our automotive solutions, contact a digital marketing consultant today.

CONTACT AN EXPERT