Marketing tips about the best way to brand your business.
Google Adwords turns 17 this year – and 10 other fun facts
Valerie Rados | Account Executive | Advance Media New York It’s hard to believe that paid [...]
Elements of success for inbound marketing plans
Steve Hodgens | Senior Marketing Manager | Advance Media New York Many marketers prioritize inbound marketing [...]
Why I moved from selling traditional media to digital (and some traditional media)
Mike Kite | Digital Solutions Director | Advance Media New York I sold TV and radio [...]
Fake news is bad news for brands
Yellow journalism. Click bait headlines. Media sensationalism. However you label it, the term “fake news” has infiltrated our [...]
Why video is an essential part of your marketing plan
It’s easy to get swept up in the romance of video marketing. The sight. The sound. The motion. All [...]
Think with Google. Learn from Sephora, Home Depot and Sprint.
Google doesn’t share the new algorithms behind their updates but they do share new data, analysis and insights in [...]
Your best brand ambassadors are sitting next to you
You’ve put together a killer brand strategy. Built a marketing campaign based on your market research with some [...]
It’s Not Just Who You Reach But Where You Reach Them
comScore recently released a study that finds advertising on premium publisher sites are 3x more effective in driving [...]
Seven leaders’ successful habits
Seven successful Central New Yorkers shared their insights on successful habits on the morning of September 18 at CenterState CEO's [...]
Your potential customers are online. How do you find them?
Digital Marketing Is Everyone’s Business Your customers are online. Your small business should be, too. Gone are [...]