Advance Media New York Company News
Ollie: The Friendly Face of Amtrak’s Missouri River Runner
The award-winning Advance Media New York creative team was tasked to design Amtrak’s first ever mascot, Ollie, for the Missouri River Runner line! Our Amtrak client had a vision for the mascot - they [...]
Promoting Authenticity with User-Generated Content
User-Generated Content in Marketing Campaigns Consumers are inundated with advertising. They have no choice but to be discerning when figuring out which brands to support. It’s why authenticity has become [...]
Choosing the Right Advertising Agency
Choosing the Right Advertising Agency for your Company Choosing the right advertising agency is a significant decision that requires careful consideration. As you start your search for a full-service agency, I want to [...]
Key Trends in Social Media Marketing for 2024
Social Media Marketing Trends to Watch Of the various digital marketing strategies you can employ, few offer the potential for creativity like social media. From longstanding platforms like Facebook to sites like TikTok revolutionizing [...]
Generative AI Search: What It Is and What It Means for Marketing
The Importance of the Search Generative ExperienceArtificial intelligence (AI) continues to make waves in almost every industry, and marketing is no exception. From data analytics to content creation, AI is providing effective marketing solutions. [...]
Lizzy Martin – President of CNY Rotary
AMNY’s Lizzy Martin Assumes Role as President of CNY Rotary Lizzy Martin’s commitment to Rotary has been unwavering. For over a decade and a half, she has actively contributed to the organization’s mission [...]
Top Winners in 2023 New York News Publishers Association Competition
Our powerhouse advertising, marketing and content teams just aced the New York News Press Association Award of Excellence competition, snagging a remarkable 20 awards for their 2023 work! Out of 23 media companies [...]
Using ChatGPT and AI in Marketing
ChatGPT and AI in Marketing ChatGPT and AI technology are taking the world by storm. They are changing the way businesses cater to their customers and how businesses meet their audience’s needs. Companies [...]
National Recruitment Video Wins Platinum Award in 2023 ‘Viddy Awards’ International Competition
National Recruitment Video Wins Platinum Award in 2023 'Viddy Awards' International Competition We are proud to announce that our Creative Services team at Advance Media New York has clinched a Platinum 'Viddy [...]
Animated Video wins Silver Award in 18th Annual ‘w3 Awards’ International Competition
Animated Video wins Silver Award in 18th Annual 'w3 Awards' International Competition Congratulations to our Creative Services team here at Advance Media New York and Hunger Solutions New York for being recognized by [...]
Advance Media New York Earns Spotify’s Certified Agency Partner Status
Advance Media New York Earns Spotify’s Certified Agency Partner Status Advance Media New York is thrilled to announce that our full-service agency was recently recognized as a Spotify Certified Agency Partner. Why Spotify [...]
Winner of a Gold Award in 2023 ‘Hermes Creative Awards’ International Competition
Winner of a Gold Award in 2023 'Hermes Creative Awards' International Competition Congratulations to our Creative Services team here at Advance Media New York for winning a gold ‘Hermes Creative Awards’ in this [...]
Winners of Four MUSE Creative and Design Awards in 2023 International Competition
Winners of Four MUSE Creative and Design Awards in 2023 International Competition Out of over 6,300 entries from across the globe, the Creative Services team here at Advance Media New York was [...]
Winners of New York State’s Prestigious Award for Creative and Advertising Excellence – 4th Year in a Row
Our marketing and creative team is proud to announce they won 7 New York State creative awards for work they did in 2022. 154 media companies submitted over 2,600 entries into the yearly [...]
Gold Winner in the 2022 MarCom Awards International Competition
Gold Winner in the 2022 MarCom Awards International Competition Out of over 6,000 entries from throughout the United States, Canada, and over 43 other countries in the world, the Creative Services team [...]
Platinum Winner in the 2022 dotComm Awards International Competition
Platinum Winner in the 2022 dotComm Awards International Competition Out of 2,500+ entries from throughout the United States and many other countries in the dotCOMM Awards 2022 competition, the Creative Services team [...]
Gold Winner in the 43rd Annual Telly Awards International Competition
Gold Winner in the 43rd Annual Telly Awards International Competition Out of 12,000+ entries from all 50 states and 5 continents, the Creative Services team here at Advance Media New York has [...]
Recipient of an International Award of Distinction for 2022 Communicator Awards
Recipient of an International Award of Distinction for 2022 Communicator Awards The winners of the 28th Annual Communicator Awards have officially been announced by the Academy of Interactive and Visual Arts. Congratulations [...]
10 NYS Creative Awards Given for Work Done in 2021
Our marketing and creative team is proud to announce they won 10 New York State creative awards for work they did in 2021. 132 media companies submitted 2,481 entries into the yearly and [...]
Two Gold Award-Winners in 2022 ‘Hermes Creative Awards’ International Competition
Two Gold Award Winners in 2022 'Hermes Creative Awards' International Competition Congratulations to our Creative Services team here at Advance Media New York for winning two gold ‘Hermes Creative Awards’ in this years [...]
How to change your community’s mind about opting-out of cannabis sales, with NY Cannabis Insider on March 31
To help the cannabis business community answer lingering questions while harnessing the excitement around the marketplace rollout, NY Cannabis Insider, the state’s only cannabis business trade journal and events group, is hosting one of the [...]
NY legal weed: Changing community perception
There are only a few days left to get tickets to the NY Cannabis Insider Live conference on March 31! Learn from experts and insiders how to finance your cannabis business, source and secure capital, [...]
NY cannabis business leaders to speak, network at major event: Panels, topics, ticket info
The New York commission that governs cannabis recently released draft regulations for the first round of conditional licenses in the state. This move ushers in the first step towards broader statewide licensing.To help the business [...]
Learn how to source, pitch and secure capital with NY Cannabis Insider on March 31
To help the cannabis business community answer lingering questions while harnessing the excitement around the marketplace rollout, NY Cannabis Insider, the state’s only cannabis business trade journal and events group, is hosting one of the [...]
Getting into the weeds of NY’s cannabis taxes
NOTE: A version of this story first appeared in New York Cannabis Insider, a new publication covering the state’s marijuana marketplace. NYCI is hosting a half-day virtual event on March 31 about financing your cannabusiness, [...]
NY’s legal weed rules draw scrutiny: ‘The world is watching’
NOTE: A version of this story first appeared in New York Cannabis Insider, a new publication covering the state’s marijuana marketplace. NYCI is hosting a half-day virtual event on March 31 about financing your cannabusiness, [...]
Learn how to navigate your cannabis banking challenges with NY Cannabis Insider on March 31st
To help the cannabis business community answer lingering questions while harnessing the excitement around the marketplace rollout, NY Cannabis Insider, the state’s only cannabis business trade journal and events group, is hosting one of the [...]
Do NY’s new cannabis retail rules leave legacy behind? Plus, what to know about the potency tax & 280E.
Editor’s NoteI really hope you enjoy this week’s issue because we put a lot of work into it.
Big names in NY legal weed to speak at leading industry conference on March 31: Panels, topics, tickets
To help the cannabis business community answer lingering questions while harnessing the excitement around the marketplace rollout, NY Cannabis Insider, the state’s only cannabis business trade journal and events group, is hosting one of the [...]
NYS agencies haven’t touched millions sitting in medical marijuana funds
This story first appeared in New York Cannabis Insider. NYCI is a subscriber-only publication covering the state’s marijuana marketplace.
NY weed’s big week in 2022
Editor’s NoteIf you’re reading this, you are almost certainly aware of the magnitude of last week’s actions.
Two Gold Award-Winners in 2022 ‘AVA Digital Awards’ International Competition
Two Gold Award-Winners in 2022 'AVA Digital Awards' International Competition Congratulations to our Creative Services team here at Advance Media New York for winning two gold ‘AVA Digital Awards’ for their exceptional work in [...]
Gold Award-Winner in the 2021 ‘Viddy Awards’ International Competition
Gold Award-Winner in the 2021 'Viddy Awards' International Competition The Viddy Awards today announced winners for the 2021 international awards competition recognizing outstanding achievement in video and digital production skills. There were over [...]
Recipients of Two International Awards for Travel/Tourism Videos
Recipients of Two International Awards for Travel/Tourism Videos Winners of the 17th Annual 'Davey Awards' have been announced by the Academy of Interactive and Visual Arts. With over 2,000 entries from across [...]
Video Production – Setting Yourself Up for Success
Video is a tool that can be used to drive traffic towards any website or platform. Many in today’s day and age prefer video over text-based articles, a website, or post. However, it [...]
Why Video is Important to Your Marketing Strategy
In the growing age of technology, video has become more and more prevalent in our everyday lives. This can be seen with the rise of video-based platforms such as YouTube, TikTok, Snapchat, and [...]
Which Promotions Are Right for Your Business?
Identifying the Right Promotions for Your Brand If you checked out our recent post on the value of promotions for lead generation, you know how important this tool can be for identifying prospects [...]
How to Successfully Execute Promotions
Everything You Need to Know about Executing Promotions for Your Brand When your business needs new ways to generate leads and improve brand engagement, promotions are a great way to get potential customers [...]
Using Sweepstakes and Promotions for Lead Generation
How Do Sweepstakes and Other Promotions Support Lead Generation? Everyone likes a chance to win. But did you know that sweepstakes, contests, brackets, and other promotions can help your business win too? At [...]
User Privacy and a World Without Web Cookies | Advance Media New York
Privacy and a Cookie-Less Future Introduced in 1994 by Netscape, http data cookies made it possible to track users’ website visits and activity. Cookies have evolved considerably since then, and most marketers rely [...]
Digital Advertising Changes in a Cookie-Less World | Advance Media New York
How Does A Cookie-Less World Change Digital Advertising? On March 3, 2021, Google announced it would phase out third-party cookies generated on its platforms in an effort to prioritize user privacy. While this [...]
Preparing for a Cookie-Less World | Advance Media New York
What You Should Do to Prepare for A Cookie-Less World By 2022, Google will eliminate third-party cookies and cut off brands from one of the most valuable tools available for digital advertising and [...]
Winners of Two Prestigious International Video Awards
Winners of Two Prestigious International Video Awards The Academy of Interactive and Visual Arts has announced the winners of the 27th Annual Communicator Awards. Congratulations to our Creative Services team here at Advance [...]
Winners of 20 NYS Creative Awards in 2020!
Our marketing and creative services team is proud to announce our award-winning entries from the work we did in 2020. 151 media companies submitted 2,440 entries into the yearly and prestigious New York [...]
Summer is looking up
READ NOW Plan your Upstate NY Summer Adventures! The NYup.com Summer Travel Guide - publishes May 2nd inside The Post-Standard and on NYup.com. Start building your upstate travel bucket list [...]
Winners of 18 NYS Creative Awards
Our marketing and creative services team is proud to announce our award-winning entries from the work we did in 2019. 173 media companies submitted 2,918 entries into the yearly New York Press Association [...]
Consumer Behavior Related to COVID-19: Where will they spend time and money?
To better understand the true impact of coronavirus on our local economies, Advance Media New York, MassLive Media Group and PA Media Group partnered with Drive Research to dive into consumer behavior related [...]
Welcome Bryan Wight
Meet Bryan Wight, Our New Senior Account Manager Bryan joins the team as a Senior Account Manager for the Automotive team. He brings six years of sales experience; including four-and-a-half years in the advertising [...]
Welcome Walter Thorne
Meet Walter Thorne, Our New Business Development Manager Walter has worked in direct sales for over 29 years. Over the past year he worked in traditional media for Albany Broadcasting. He will be focused [...]
Welcome Daniel Showman
Meet Daniel Showman, Our Automotive Business Development Manager Daniel has worked in inside sales, outside sales and marketing for over 12 years. His digital background for building client strategies includes companies such as Gannett [...]
Advance Media New York retools Upstate MFG magazine
Advance Media New York retools Upstate MFG magazine When the Manufacturers Association of Central New York wanted a new look for its magazine, the marketing team at Advance Media New York [...]
Welcome Brittany Griffin
Meet Brittany Griffin, Our Automotive Account ExecutiveBrittany joins the team as an Account Executive for the Automotive group. She brings seven years combined sales experience as a solutions specialist with Verizon Wireless and as an [...]
Welcome Stephanie Barber
Meet Stephanie Barber, Our New Visibility Associate Public relations professional with five years combined PR, marketing and sales experience in business to business and business to consumer communications and sales strategies across Philadelphia, PA [...]
Welcome Amy Bleier Long
Meet Amy Bleier Long, Our New Magazine Editor and Writer Amy is a magazine editor and writer with 12 years of experience; she has predominantly covered lifestyle and interiors stories. Amy’s career began in [...]
Welcome April Pavlus
Meet April Pavlus, Our Business Development Manager Sales professional and strategic partner with 20+ years of exceeding her clients expectations. Her experience comes from a combination of business to customer and business to business [...]
State-of-the-art focus group facility
State-of-the-art focus group facility Advance Media New York’s state-of-the-art focus group facilities has conducted research for Syracuse Athletics and other partners, such as a local app developer. Companies looking for a [...]
Welcome Emily Sarro
Meet Emily Sarro, Our New Account ExecutiveEmily joins the Advance Media New York team as an Account Executive where she will focusing on new business. She spent 2 years with the USA Today Network (Gannett) [...]
Welcome Haley Quinlan
Meet Haley Quinlan, our new Jr. Account Executive The connections that individuals make with others to form lasting relationships has always intrigued Haley. She believes that the relationships we have with others is what [...]
Welcome Katie Matthews
Meet Katie Matthews, Our New Customer Success Coordinator Katie graduated from the University at Buffalo in May of 2016, majoring in Communications. She brings her advertising and communications knowledge to Advance Media New York, [...]
MACNY names Advance Media New York its Digital Marketing Partner
MACNY names Advance Media New York its Digital Marketing Partner As digital marketing partner, Advance Media New York joins other companies who provide solutions for MACNY members in critical areas (e.g. [...]
Syracuse Athletics selects Advance Media New York as Digital Marketing Agency – again!
Syracuse Athletics selects Advance Media New York as Digital Marketing Agency – again! For the second year in a row, Advance Media New York will be the Digital Marketing Agency for Syracuse [...]
Syracuse.com ranks first nationally in market reach among newspaper websites
Rick Moriarty | Reporter | Advance Media New York Syracuse, N.Y. -- Syracuse.com, the online partner of The Post-Standard, is the nation's top newspaper website in market reach. Syracuse.com ranked first [...]
Welcome Mike Belin
Meet Mike Belin, Our New Sales Director Sales executive with over 15 years of experience in both inside and outside sales, with an expertise in Digital Market Strategies. Mike spent 12 years with Dex [...]
Syracuse Media Group wins 24 awards in New York Associated Press contest
The Syracuse Media Group won 24 awards in the New York State Associated Press Association's annual news competition. Syracuse.com and The Post-Standard won first-place honors in 10 categories among markets with newspaper circulation from [...]
Syracuse Media Group wins 8 awards from New York state publishers
Albany, NY -- Syracuse Media Group won eight first-place awards Wednesday night in the annual New York News Publishers Association contest, more than any other news organization in its circulation category. The work -- [...]
Syracuse.com wins top NY media award, reporter named best young journalist
Syracuse, NY -- Syracuse.com and The Post-Standard won top honors in this year's state Associated Press awards competition among newspapers of a similar size, while breaking news reporter Julie McMahon was awarded young journalist [...]
Advance Digital receives Microsoft award for third year in a row
Syracuse, N.Y. — Advance Digital, an affiliate of Syracuse Media Group, has been named a Microsoft Digital Advertising Partner of the Year Award winner, the third consecutive year it has received the award. The [...]
NewYorkUpstate.com is Live!
The award-winning journalists from the Syracuse Media Group launched a new website, NewYorkUpstate.com, on May 12. The site showcases the best of Upstate New York State travel information - everything from fairs, to camping, hiking, concerts [...]